Guangzhou New Fa exhibition Center (hereinafter referred to as "New Fa Center") is one of the key commercial projects in Guangzhou. It is located at 117 Liuhua Road, Yuexiu District, Guangzhou, and is the former site of China Export Commodities Fair (Canton Fair). Guangzhou Liuhua exhibition and Trade Center is located in the downtown area of Guangzhou, adjacent to Guangzhou railway station, Yuexiu Park subway station and urban traffic trunk road. It has excellent geographical location and convenient transportation. The center covers an area of 100000 square meters, with a total construction area of about 200000 square meters. The project is oriented to be driven by commercial and cultural innovation, interactive online and offline, and centralized It is a multi format, comprehensive and one-stop city life center integrating small professional exhibitions, fashion life, cultural leisure, catering and entertainment, trademark registration and trading, brand incubation, creative office, health management and other functions. It is developed in linkage with Oriental Hotel, China Hotel and Yuexiu exhibition center to create a new business card and fashion consumption Exhibition for the integration of business, tourism and culture in Western Guangzhou District.